To take advantage of this, our social media department went to work on producing a unique top-down video for our client, Soaring Eagle Casino & Resort. In fact, 74% of internet traffic is projected to come from video in 2017. Why is that? Well, it’s been found that 4X as many consumers prefer video content to text content. According to HubSpot, 76.5% of marketers and small business owners have seen a direct impact on their businesses due to video content marketing. While there was no denying video content marketing as a strategy works, we now see it in action. Head over to Tasty’s YouTube channel and count yourself among the two million other people who learned how to make Spaghetti 4 Ways.These simple but fun videos have revolutionized the concept of video content marketing making it no longer a convoluted or strategic process to produce viral video content audiences will love … and share! Make it quick. This top-down video, produced by BuzzFeed’s Tasty, is less than one minute long and has over 16 million views – in just two days. Scroll down your Facebook feed and you may stumble across a video demonstrating how to make delicious Seven-Layer Dip Cups.
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